Singapore Tourism Board
Your Singapore platform - a powerful partnership with Adobe
Inspiration and utility in a digital platform
How do you inspire people visit or spend an extra day in an amazing city that is often seen as a business destination or gateway? Tempt them with what they love and make it easy to find it, experience it and share it.
The foundation: Adobe Marketing Cloud
What we love about working with the Adobe Marketing Cloud products is that it makes all of our tasks easier. Content management, personalization, social, campaigns, measurement for insights and peformance - all of these are provided for in an integrated platform.
At YourSingapore.com we manage thousands of activities, retail offers, and pages of traveler information. And we do this across 10+ markets in Asia and around the world. We also personalize this content based on the visitors location, recent search activity and past browsing focus.
Many channels, one experience
We then present this information on the website and on touch screens around the city. By providing real utility and great content in a rich, well branded experience, we make Singapore shine.